Awesome Infographic! PR is _______. (Two-way communication between a brand and its publics)
In a world of constant communication, PR is once again taking center stage … but in a whole new way. To get a clearer idea of what modern PR looks like, we went to the source and asked you, our audience.
About a month ago, we took to the PR streets of social media and asked our friends and followers to complete the sentence “PR is ____.” The conversation took off at the 2012 PRSA International Conference, and continued on Twitter, under the hashtag #PRis. The response was so incredible and insightful, we put together this infographic to convey the diversity and depth of the your answers.
A special thank you to everyone who joined in the conversation!
Author Jamie Heckler is a senior multimedia designer for PR Newswire. She’s also the creator of this infographic.
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